SUPERCHARGE YOUR DENTAL PRACTICE
Dr. Christopher Phelps is an entrepreneur, general dentist, and an amazon best-selling authorof the book, Grow Your Dental Membership Plan and The COMPLETE Book On Dental Marketing. He is a certified Kolbe Trainer and is also an expert in the science of ethical influence and persuasion having received his Cialdini Method Certified Trainer (CMCT) certification under acclaimed behavioral scientist, Dr. Robert Cialdini.
He currently practices in Charlotte NC and is the cohost of The Marketing Mindset Podcasts. He is the founder and president of Golden Goose Scheduling, The Phelps Institute, Your Marketing CEO, Dental Membership Direct and is a lead trainer at Sunrise Dental Solutions.
Golden Goose Scheduling helps practices answer and schedule more new patient calls while reactivating patients who are overdue for hygiene care. The Phelps Institute was founded to train Dentists in both the clinical and business aspects of running their practice. Your Marketing CEO advises practices to make sure they are getting a return for their marketing investment. At Dental Membership Direct, his team helps offices create, implement and grow their own in-house dental membership plan. Sunrise Dental Solutions works with practices to improve their systems, team leadership and profitability.
Are They Ready For Your Marketing?
How the patient’s mindset can make or break your marketing results.
Picture this. You have crafted the perfect headline to grab your ideal patient’s attention. Your offer is on point and should have influenced people yet you find you’re not getting the results you want. Ever wonder why? Perhaps your patient wasn’t even in the right mindset to see or be ready for the advertisement you put in front of them. In this session, Dr. Phelps, author of The Complete Book On Dental Marketing will talk about the patient mindset and how to include different elements to reshape that mindset into one that’s more likely to grab their focus and attention and lead them your direction.
