The Ultimate Marketing & Business Bootcamp
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What Makes Supercharge Your Dental Practice The One Event to Attend in 2023

As a dentist, speaker and software vendor, I have been to countless dental meetings, trade shows and seminars over the past 10 years and I’ve learned what makes some meetings better than others. Supercharge Your Dental Practice is a blend of all of the best meetings with the goal of delivering the best learning experience and ROI for you.

Amazing speakers

Top-Notch, Actionable Content

Plenty Of Continuing Education Credits

A World-Class Hotel

An Incredible Location

Networking Opportunities

Fun

Relaxation Opportunities

Speakers

Allison Lacoursiere
Angela Davis Sullivan
Anissa Holmes
Evan Lazarus
Genevieve Poppe
Jessica Nunn
Joshua Scott
Kara Kelley
Laura Maly
Laura Nadler
Len Tau
Matthew Petchel
Ryan Vet
Scott Leune
Sherrine Washington
Susan Leckowicz
Travis Campbell

Actionable Advice

  • Earn 14 CE Credits over two days with amazing speakers who are experts in their field
  • No Fluff, No Pseudo Experts
  • World class experts with proven track records of helping dentists get results
  • Leave full of actionable strategies to implement right away and know exactly when to get started

Marketing & Business Growth

  • Implement Business strategies and systems to be able to operate your practice much more efficiently 
  • Work smarter not harder and be able to serve your patients and run your business without burning out
  • Leave with the best strategies, systems, skills to keep your business relevant, productive, and well known in this unpredictable and ever-changing world
  • Supercharge Your Dental Practice is going to help you make sure people know your are the best dentist in your area 

Motivation & Inspiration

  • Traditional events deliver helpful information, great events do so in a way that motivates and inspires you to take action 
  • Information without action is just education 
  • Our speakers will not just teach you the information but will show you examples of how dentists were able to implement that information
  • Most powerful source of inspiration and motivation is seeing someone just like you succeeding 

Networking & Fun

  • Supercharge Your Dental Practice will change the way you feel about LIVE events
  • Network with 200+ successful dentists like you and enjoy a great balance between learning networking partying and relaxation
  • Enjoy evening receptions with open bar in a beautiful venue with beautiful sandy beaches
  • You will leave Supercharge Your Dental Practice full of actional information, lifelong friendships, networking relationships, and memories that will last a lifetime

Who is Supercharge Your Dental Practice For?

Practice owners struggling to find new patients

Dentists who are bored with their practice and don’t know what to do

Dentists thinking about selling to a DSO

An associate dentist but want to own your own practice in the future and are looking for a much need real world education in marketing and business

Meet Your Host

After purchasing his practice, the Pennsylvania Center for Dental Excellence in Philadelphia in 2007, Len practiced full-time while consulting to other dental practices, training thousands of dentists about reputation marketing, leading the dental division of BirdEye, a reputation marketing platform, and hosting the popular, Raving Patients podcast. He recently authored the book Raving Patients and 100+ Tips to 100 5 Star Reviews in 100 Days released in March 2022.

In 2018, Len cut down to practicing dentistry two days per week to focus additional time and attention to helping other dentists build broad and compelling online footprints that attract hundreds of new patients to their practices. In October 2021 he sold his dental practice but continues to provide his patients dental care 2 days per week while commuting from Parkland, Florida where he has resided since October 2020. In July 2022 Len announced his retirement from clinical practice effective December 2022.

Len lectures nationally and internationally on using internet marketing, social media, and reputation marketing to make dental offices more visible and credible as well as how to increase their case acceptance.
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Event Schedule

(Schedule subject to change)
(Meals and Breaks not included)

28

September

6:30-8:30 PM EST

Silver Ball Museum (Transportation Provided from Opal Grand )

29

September

7:00-7:45 AM

Breakfast and Registration

29

September

7:45-8:00 AM

Opening Remarks

29

September

8:00-8:45 AM

Helping Your Brand Stand Out In A Noisy World

29

September

8:45-9:30 AM

Diagnose Your Practice Before You Attempt To Grow It

29

September

9:30-10:15 AM

Get Clearly Visible on Instagram

29

September

10:15-10:45 AM

Break

29

September

10:45-11:30 AM

The Benefits of WOW Factors

29

September

11:30-12:00 PM

Guest speaker 

29

September

12:00-12:20 PM

Sponsor talks Partner and 2 gold

29

September

12:20-1:20 PM

Lunch

29

September

1:20-1:45 PM

Sponsor talks - Platinum and 2 gold

29

September

1:45-2:30 PM

Polite Persistence: Unlocking the Door To New Patients

29

September

2:30-3:00 PM

The Future of Marketing

29

September

3:00-3:45 PM

Are You Ready For Your Closeup : 5 Videos Your Practice Must Have

29

September

3:45-4:05 PM

Afternoon Break

29

September

4:05-4:50 PM

New Technology Marketing Panel

29

September

4:50-5:30 PM

Marketing Your Story: The Three Best Questions to Discovering the Story

29

September

6:15-8:00 PM

Reception, Cocktails and Magician 

30

September

7:00-7:45 AM

Breakfast

30

September

7:45-8:30 AM

Supercharge Your Profit By Making Dollars and Sense of Your Numbers

30

September

8:30-9:15 AM

The Million Dollar Take - Home Pay Formula 

30

September

9:15-10:00 AM

The Ins and Outs of Presenting Fees Without Flinching

30

September

10:00-10:30 PM

Morning Break

30

September

10:30-11:15 AM

Management Myths & Fateful Fallacies: Why Dental HR Questions Shouldn’t Be Answered on Facebook

30

September

11:15-12:00 PM

Supercharge Your Bottom Line on Fewer PPO’s

30

September

12:00-12:15 PM

Sponsor Talks Platinum and 1 gold

30

September

12:15-1:15 PM

Lunch

30

September

1:15-2:00 PM

How the Insurance Process is Losing You Patients

30

September

2:00-2:45 PM

Phone Skillz : Is Your Team Killing It

30

September

2:45-3:05 PM

Break

30

September

3:05-3:50 PM

Increasing Profits Through the Circle of Focus

30

September

3:50-4:30 PM

Don’t Sweat the Small Stuff

30

September

4:30-5:30 PM

Fond Farewell - A toast for a great event 

"That was absolutely incredible Len. Seriously one of the best and most informative group of speakers I've heard in a kind time. And they were genuinely very generous with offering help. Amazing. You deserve a lot of credit for putting this together dude."

Tim S Practice Owner

"Thank you Len Tau for putting together a fabulous day of learning. Wow. Just wow. Positive, informative, useful, and fun all together - wow. Going to keep me happy and busy putting in place all the ideas into making my online presence tons better..... "

Sue Ellen Richardson Practice Owner

"Highly authoritative; Dr. Tau is a great communicator! His material is always current and extremely relevant to his audiences. He is a real pro."

Jim Richardson Marketing Specialist

"Without the help of Len, I would not have the amount of new patients coming to my practice, the over 500 five-star Google reviews, and tons of Facebook five-star reviews!"

Dr. Joanne Block Rief Practice Owner

"Len Tau is a pioneer of dental office presence. He is the guy that gave me the missing piece to go from 10 cases a year to 40 cases a quarter! Now, I do 30 a month!"

Dr. Michael Wollock Practice Owner

"Dr. Len Tau's presentations are full of great content and his style of engaging the audience while delivering the most up-to-date marketing information is second to none! I always walk with actionable steps to implement the next day to improve the patient experience and increase new patient flow."

Susan Leckowicz Dental Coach

Get Your Tickets

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Super Early Bird Pricing

$699

Save $200

$499

Your ticket to Supercharge Your Dental Practice Includes:
  • Access to TED-talk style presentations from 17 industry leaders focused on marketing your dental practice and strategies for business growth and development
  • 14 hours of AGD CE credits
  • 200+ attendees from the dental industry to network to connect and share experience with
  • Friday and Saturday evening reception and awesome entertainment — AT NO ADDITIONAL COST
  • Get motivated, inspired and equipped with knowledge you need to implement all the strategies you learn right away.
Regular Price

$699

We Provide Best Services

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Time Table

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Music Facility

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Different Games

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Fresh Drinks

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Award Gifts

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Decoration

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Event Sponsors

Thank you to the following sponsors for supporting this event. 

Partner

Platinum

Gold

Silver

Bronze

Upcoming Events

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Apr

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Event Venue

OPAL GRAND OCEANFRONT RESORT & SPA
DELRAY BEACH, FLORIDA

FAQs

When is the event being held?

September 29-30 2023

Where is the event being held?

Opal Grand Resort , Delray Beach Florida , to find out more about the location click here 

Who should attend this event..

  1. You own your practice and want to learn the marketing and business skills needed to take your practice to the next level
  2. You’re an associate but want to own your practice in future and are looking for a much needed real-world education in marketing and business
  3. You’re a dentist and want to network with other dentists at a beautiful destination venue to share ideas, resources, and more
  4. You’re a successful dentist and want to become more successful by learning the best and latest marketing and business practices the most successful dentists in the country are using right now.

Who should NOT attend…

  1. You’re a dentist but not looking to grow your practice
  2. You’re retiring soon
  3. You don’t like fun

What is included in my registration?

Your ticket to Supercharge Your Dental Practice Includes:

  • Access to TED-talk style presentations from 17 industry leaders focused on marketing your dental practice and strategies for business growth and development
  • 14 hours of AGD CE credits
  • 175+ attendees from the dental industry to network to connect and share experience with, and
  • Friday and Saturday evening receptions with open bar and awesome entertainment – AT NO ADDITIONAL COST

Get motivated, inspired and equipped with knowledge you need to implement all the strategies you learn right away.

How much CE can you earn by attending?

14 CE hours are available when you attend Supercharge Your Dental Practice

Is there a virtual option available?

No, this event is a live event in person and will not be available via a streaming option.

What is the cancellation policy 

Registration fees Include: All General Session lectures, Light Breakfast and Lunch each day, two breaks each day and Ticket to the Reception on Friday night.
Course Registration Cancellations: The fee, less a $35 per person processing charge, will be refunded if cancellation is made by 8/1/23. Cancellations made between
8/2/2023- 9/14/2023 will be charged $100 cancellation fee. No refund will be made for cancellations after 9/15/2023.

The Silverball Retro Arcade is the hottest thing in Delray Beach, Florida. With classic pinball and arcade games to play, great food to eat, cool drinks to enjoy, and fun events to take part in – Silverball has all of the above, and then some.

On Friday evening, experience Eric’s magic up close in your very own hands! YOUR mind may even be read! Eric will stroll the reception performing unique and never-before-seen close-up magic and mentalism. This is NOT simply cards and coins, but tricks that are far different than what’s out there today! See why venues such as Madison Square Garden for the NY Knicks and NY Rangers players, rave about Eric’s strolling magic!

LEN OFFERS CREATIVE STRATEGIES AND REAL-WORLD TACTICS FOR REPUTATION MARKETING.

Breaking Through the Noise:
Helping your brand stand out in a noisy world

Swoosh! Ding! You’ve Got Mail! We live in a world with so much noise! We are inundated at every turn with people trying to sell us something. From the logos on our shirts, to the emails in our inbox, to the half-eaten fruit engraved on the back of our cell phones – our world is noisy. Fighting for the attention of prospective patients is harder now more than ever. In this talk, Ryan shares his experience from building to brands to working with some of the most recognized brands in the world.

Learning Objectives:

  • Learn how to set yourself apart from the noise with a concrete unique positioning statement
  • Identify tools to simplify and automate your marketing
  • Gain ways to measure the success of your band in a busy world.
Diagnose Your Practice Before You Attempt to Grow It “

One of the major mistakes by practice owners is assuming that their business is ready for marketing and growth. In this course lecture, I will share the common mistakes we often see that lead to growth failure and how to prevent it. We will walk through some of the standard metrics and questions that every business owner must know, including your patient lifetime value, new patient reappointment rates, and your overall net growth (looking at your front door vs. back door) to help you build the proper plan for practice growth.
 
Learning Objectives:
  1. What key performance indicators you should be very familiar with and why.
  2. Learn how to interpret those KPIs to diagnose where the business is efficient and/or inefficient.
  3. Look at real-time dental practice metrics to evaluate the differences between an office with a growth trajectory vs. an office with no growth.

Get Clearly Visible on Instagram 
Instagram is a powerful platform that can connect you with the “best fit” patients, help your practice gain exposure and solidify your brand. Instagram has become non-negotiable. If you are not marketing there, you run the risk of becoming irrelevant in the marketplace.

Learn how to optimize the platform to show a professional, engaging page that will build a base of raving fans, generate referrals, increase production and solidify relationships! If you are new to Instagram – no problem. By the end of the session you will have a clear strategy, know how to be visible to your audience and be ready to market yourself on Instagram in an engaging, effective and powerful way.

Objectives:

  • Gain confidence with Instagram, connect with patients, grow your visibility and attract “ideal fit” patients
  • Discover strategies for organizing and creating intentional content that will engage patients, build trust and create raving fans without consuming a lot of your time
  • Gain video confidence basics to connect to your audience, build your tribe and “future-proof” your practice

The Benefits of WOW Factors

In this course discover ways to use your WOW factors or create new WOW factors that enhance the patient experience. When the patient experience is a WOW, more patients refer! Everything we do from the phone call to check out has a role in marketing. Learn how to leverage that for your practice.

Objectives:

  • Recognize and create WOW factors for your practice
  • Learn best practices for how to elevate what we do every day to the next level
  • Create your action plan that you can start on Monday to WOW your patients.

Learn how to harness the power of marketing funnels to get the most out of your campaigns. The average prospective patient needs 5-7 touch points with a prospective practice before making a decision. Most front desks don’t have the time to do the manual follow up that’s needed to nudge leads along. In this presentation, we’ll show you how to build a powerful lead list that automatically texts and emails prospective patients until they schedule with you. If you are sick of not knowing the ROI on your marketing spend, a CRM will show you exactly where you are getting your leads from and how much revenue your marketing dollars actually generate.

Key Learning Objectives:

  • What is a lead list and why is it important?
  • What channels should you be collecting leads from?
  • What are funnels and how do they work?
  • What is a funnel everyone can build tomorrow to start getting leads.

The Future of Marketing

  • Trends, buzzwords and overall state of marketing in 2023
  • What is modern marketing (social, data targeting, Inbound vs Outbound, funnels)
  • Social media brand usage by age – where/how should you post and advertise to find patients
  • The rise of UGC (user-generated content)
  • How important is ‘Generational Marketing’ and what’s the difference between Gen X, Gen Y and Gen Z consumers?
  • Message & storytelling – consumers remember stories not sales pitches
  • How branding and promoting yourself as ‘the expert in a specialty’ can help you stand out
  • How influencers are changing the economy (and dentistry) – Are you ready to be an influencer?

“Video has quickly become the single most important content across multiple platforms. Websites with video rank significantly better in search. Are you making the most of video in your marketing? Learn what videos you need, what to include in them, and how to use them to maximize their impact to attract the patients you want.”

Are You Ready for Your Closeup?

5 Videos Your Practice Must Have

  • Identify the major videos needed for practice marketing
  • Learn best practices for creating them
  • Identify the best places for video use in your marketing

Dentistry is an innovative, inspiring, and beautiful profession of humans serving humans.
Why do we rarely see that story being told through dental marketing?

Josh will walk audiences through the “Three Best Questions for Discovering the Story” – a process designed to create connections through authentic marketing. Discover how big brands have been leveraging Story, see examples of real-life dental practices that
have implemented it and learn how you can build a truly remarkable practice that stands out in your community by crafting a compelling narrative.

Course Objectives:

  • Learn why Story is the most powerful marketing tool at your disposal.
  • Discover the three best questions for discovering the Story.
  • Observe examples of real-life dental practices that have implemented Story into
    their marketing strategy.
  • Explore how big brands leverage Story to build remarkable campaigns.
  • Identify three story marketing principles that will position your practice for growth.
Supercharge your Profit by Making Dollars & Sense of your Numbers
 
How to organize your financial statements so they are easy to understand and intuitive. We will walk through the P&L and Balance Sheet together, discussing benchmarks, and identifying where your practice might be overspending or missing opportunities. We’ll then walk through the most common financial issues dental practices face, providing solutions to generate more profit, supercharging the cash flow of your dental office.

Learning Objectives:
  1. Learn how to read your profit and loss statement & balance sheet
  2. Learn how to interpret those financial statements to identify areas of overspending or new opportunities for growth
  3. Identify the most common financial issues we see in dental practices today & provide dependable solutions

See attached for my short bio. Here is the link to my selfie video!

Million Dollar Take-Home Pay Formula
While most dentists feel the stresses of practice management and the financial pressures of struggling take-home pay, a growing group of dentists are benefitting from taking home more than $1 million dollars take-home pay every year with sound practice management strategies.  With the right focus and some sound decision making, dentists can quickly upgrade the profitability of their practices while reducing the work spent on practice management.  Dr. Scott Leune will walk attendees through the three phases of taking home $1 million; first phase with full-time dentistry, second phase with part-time dentistry, and the final phase without picking up a handpiece.

Objectives:

  1. Understand the solo-dentist’s $1 million take-home formula.
  2. Understand how to build a part-time virtual practice to achieve $1 million take-home pay.
  3. Understand the organizational setup and performance to achieve $1 million take-home pay without practicing dentistry.

The Ins and Outs Of Presenting Fees Without Flinching

In dentistry, average treatment presenters shoot from the hip and succumb to disruptive emotions often at the first hint of resistance. Rather than engage in a collaborative conversation, they fumble, offer unnecessary discounts, or allow patients to walk out and into the doors of your competitors. Case presentation is an art. Doctors and their Treatment presenters must be methodical and armed with provocative questions and sophisticated transitional statements to make it easy to bounce back from objections and close cases with ease.

In this training you will learn the following:

  1. The #1 blind spot that could be costing you hundreds of thousands if not millions of dollars every year.
  2. The # 1 question your front office coordinators should ask to get the first crucial micro-commitment over the phone.
  3. Verbiage, Verbiage, Verbiage! Learn how to build a case for your patients so you know how to roll with resistance, maintain emotional control when tension is high, and lead patients powerfully to a YES!

With the vast number of regulations at the federal, state, and sometimes local levels coupled with the misinformation found on social media, it’s easy for practice leaders to be confused! Getting it wrong can be disastrously expensive and time-consuming. Find out the most common mistakes practices make when crafting policies, making employment decisions, and dealing with those common yet frustrating employee relations issues.

Learning Objectives

  • Avoiding the common pitfalls when recruiting and onboarding a new team member
  • Understanding why background checks matter, when to do them, and how to do them right
  • Navigating the complexities of paying your people – when, what, and how – during “working interviews,” breaks, and training time
  • Learn how to best document employee issues and prepare for unemployment claims
  • Knowing how to protect your practice with employee policies

Supercharge your Practice with Fewer PPOs.

Are you tired of writing so much off to insurance companies?  Is your level of care worth more than what you are getting compensated?  Are you feeling like insurance companies are dictating your treatment plans and your profitability?  There is a better way to compensate yourself and your team and grow your practice so you can take great care of your patients.  

Learning Objectives:

  1. Learn how to shift your mindset and patient experience to set yourself apart from your competition.
  2. Learn the KPI’s you need to evaluate to determine when you are ready to become an “unrestricted provider” on insurance plans.
  3. Learn how to prepare yourself and the team with explaining this new relationship you have with dental benefit plans to your patients.

Most offices in the country deal with dental insurance, whether in or out of network. However, this process is often the number one complaint by patients. This course will help teach you simple and practical steps to reach a better understanding of the insurance relationship and how you can manage the process. Through a review of some of the most common dental office misconceptions, Dr. Campbell will pull back the curtain into what is possible to achieve both efficiency and profitability. Are you ready to learn how to avoid most of your insurance problems and have happier patients that leave great reviews?

Course Objectives

  • Understand the insurance process
  • Bust Common Myths in Dental Insurance
  • Learn how to avoid most denials
  • Open your eyes to why your process with insurance is causing upset with your patients.

Learning Objectives:

  • Discover the blind spots in your new patient growth plans
  • Describe practices that raise unnecessary barriers to call conversion (and ultimately, case acceptance)
  • Define the steps for converting calls and inquiries into appointments
  • Understand the critical connection required for patient buy-in
  • Learn to identify and break negative beliefs and assumptions

First Impressions: Are you killing it, or killing it?

Each new patient inquiry represents the potential for practice growth, even the “price shoppers.” The lifetime value of a single missed opportunity can cost the practice thousands of dollars. Discover techniques to shift your mindset, embrace the inevitable questions, and gain confidence in converting new patient leads. Discover if your policies are creating roadblocks to new patient conversion. Explore the simple, proven steps that allow unscripted, authentic patient interactions.

Increasing Profits Through the Circle of Focus

Dentists are under increasingly higher stress today. It can take the joy out of practicing. Crushing schedules, shrinking profit margins, and constant work are running some out of our profession altogether.

As dentists, we can build more profitable and even thriving practices if we take the focus away from doing business as we have always done. This means admitting to ourselves (as well as to our teams) that we do not have all of the answers. This means shifting our mindset and looking carefully at our leadership. This also includes looking at how we build relationships and serve our patients. Many in our profession, as well as in other small businesses, believe we must work hard for 20 years before we can have the success and freedom we dream of having. But that simply does not have to be the case.

In this high-energy, inspiring presentation, you will learn the simple process of creating a thriving practice. You will also learn how to get your team aligned, how to create processes for accountability, and how to predict practice profitability.

You will discover how to use whiteboards effectively to reverse engineer growth as well as understand the power of utilizing weekly scorecards and to know exactly what to focus on.

Learning Objectives:

  • Learn ways to enroll and engage your team so everyone will work together to achieve the practice vision
  • Understand how by creating a unique practice culture, you can attract more raving fan patients and create a healthy work environment
  • Discover innovative approaches and strategies for providing the WOW customer experience
  • Learn the importance of Vision and how to develop an amazing team to help Deliver WOW!
  • Learn how to empower each person on the team to become leaders to prevent overwhelm and to get more done
  • Explore systems: the key to maximum productivity and a more efficient, profitable practice
  • Learn how effective communication allows for improved results

When you decided to become a business owner rather just “practicing dentistry” and either start from scratch or purchase an existing dental office did you realize that doing the dentistry was going to be the easy part while being the CEO of the office, running the day to day operations, managing your team amongst many other things was going to be the hard part. It most certainly is and that is why dentistry is a very stressful career for many involved. Len has successfully navigated practice purchase, ownership and now an upcoming transition at the same time becoming the industry expert on online reputation marketing and running the dental division for Birdeye amongst many other things. How did he do it…by not sweating the small stuff. In this keynote address, Len will share his tips on dealing with some of the issues that many people deal with on a day to day basis as CEO of their office that can wreak havoc on your day and cause an even more stressful day.

Learning objectives:

  1. Learn some of the things that stress dentists out
  2. How to deal with stressful situations in the office
  3. How simple changes in the office can make a big difference in office performance
  4. Why you should not sweat the small stuff
  5. How to deal with negative reviews

Our event is sold out, We've begun preparation for next year's event. It will be held on September 27-28 2024 in Scottsdale Arizona . If you have interest in learning more about it please fill the form below