Melanie Deziel is passionate about helping individuals, teams, and organizations unlock their creative potential and organize their creative efforts. As a keynote speaker, author, and award-winning branded content creator, Melanie has spent her career developing the skills to think differently and discover new ways to engage audiences through content. She is the author of “The Content Fuel Framework: How to Generate Unlimited Story Ideas” as well as “Prove It: Exactly How Modern Marketers Earn Trust” and the co-founder of The Creator Kitchen mastermind for creatives. 

Having been the first-ever editor of branded content at The New York Times, a founding member of HuffPost’s brand storytelling team, and Director of Creative Strategy for Time Inc’s 35 US magazines, Melanie brings a wealth of knowledge and experience on how content can be used as a strategic tool, and how processes can help unlock its power. 

Melanie’s passion for teaching creativity and content processes extends to academia. She has developed and taught graduate-level content marketing courses for both Fairleigh Dickinson University and City University of New York, and frequently guest-lectures for the many universities that use her books as texts, including NYU, Syracuse, Temple and the University of Connecticut’s Werth Institute of Entrepreneurship and Innovation.

In addition to delivering keynotes, leading workshops, and coaching clients on organized creativity, Melanie is also the co-founder of both The Convoy and GroupUps, B2B marketplaces that help small businesses save money so they can invest more in themselves and their communities. She advises multiple other startups and also serves as a judge for several industry awards. 

Melanie earned her B.A. in journalism at the University of Connecticut, and her M.A. in Arts Journalism from Syracuse University. After a life spent mostly in Connecticut, New York and New Jersey, Melanie now lives in Raleigh, NC with her husband and daughter.